Reykjavík, Iceland – 22 July 2025 – Hefring Marine, a global leader in intelligent marine analytics, has today launched its latest innovation: the Impact Report, a groundbreaking feature designed to give fleet operators and maritime professionals unprecedented insight into vessel impact events. Built on the company’s advanced IMAS® platform, the new tool sets a new benchmark for safety intelligence at sea.
The Impact Report delivers an entirely new level of clarity in incident detection and analysis by transforming complex sensor data into actionable visual intelligence. Designed for operators, safety officers, and fleet managers, the feature enables the rapid identification of events such as collisions, groundings, wave slamming, and even propeller strikes — complete with location, direction, and severity of impact.
“Traditional impact analysis has relied heavily on basic accelerometer data that lacks context,” said Karl Birgir Björnsson, CEO and Co-founder of Hefring Marine. “Our new Impact Report moves beyond raw numbers. It intelligently analyzes multiple data points across the vessel to uncover what happened, where it happened, and why it happened. This is a major step forward in maritime safety and performance monitoring.”
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A Comprehensive Safety Intelligence Tool
The Impact Report builds on Hefring Marine’s suite of real-time marine analytics by offering several key innovations:
Sensor Fusion and Visualization
The report automatically correlates data from all onboard IMAS sensors to identify and confirm impact events, avoiding false positives and streamlining the analytical process. It provides a summary of each sensor’s readings, indicating where on the vessel peak impacts occurred — whether bow, stern, port, or starboard.
Directional Impact Mapping
Advanced 3D visualizations allow users to quickly interpret the direction and nature of the impact:
- A side view highlights vertical events such as wave slamming or bottom strikes.
- A top-down view reveals lateral events like hull contact, collisions, or docking incidents.
Interactive Event Timeline
All detected impact events are presented on a clickable timeline. Each entry includes a detailed event breakdown, enabling users to dive deeper into the data with just a click.
Detailed Event Analysis
When examining a specific impact, the report offers:
- Precise location data via an interactive map
- Directional force vectors for each sensor
- Automated scenario detection, including potential:
- Propeller strike or ventilation
- Grounding events
- Collisions or nearby vessel proximity
- Impact profile chart comparing wave slams vs. object strikes
- Per-sensor metrics, such as peak g-force and duration
This granular detail allows operators to reconstruct an incident with a high degree of confidence — a capability previously unavailable without extensive post-event investigation or physical inspections.
“The Impact Report enables users to investigate anomalies in seconds rather than hours or days,” Björnsson added. “It’s about transforming raw data into smart, actionable intelligence — helping crews operate more safely and efficiently.”
A Major Step Forward in Maritime Operations
This innovation addresses one of the maritime industry’s most persistent challenges: understanding the true nature and severity of impact events. Until now, impact data was typically fragmented and lacked contextual awareness. Hefring Marine’s new system not only fills that gap but brings clarity and automation to the forefront of maritime decision-making.
Available immediately to all existing Hefring Marine customers and included with new IMAS installations, the Impact Report integrates seamlessly with Hefring’s onboard analytics suite. No additional hardware is required, making deployment cost-effective and immediate for most fleets.
About Hefring Marine
Hefring Marine is an Icelandic marine technology company that deploys AI, sensor data and edge computing to empower vessel operators and fleet managers to make informed, data-driven decisions in real time to enhance crew safety, fuel efficiency and vessel sustainability. Hefring Marine’s IMAS® delivers real-time decision support, enhancing safety, fuel efficiency, as well as data analytics, monitoring and reporting. With a presence across various workboat sectors, Hefring Marine helps customers improve safety, efficiency and improve data-driven performance.
Source Hefring Marine