REYKJAVIK, ICELAND – July 8, 2025 – Hefring Marine, an Icelandic marine technology company specializing in AI, sensor data, and edge computing solutions, has announced the launch of its new mobile application. Designed for marine professionals, the app promises to deliver comprehensive real-time insights and control over vessel operations, aiming to significantly enhance safety, efficiency, and performance across entire fleets.
The new application, now available for download on both iOS and Android platforms, addresses the critical need for robust mobile fleet management. It offers an intuitive interface that allows users to maintain constant connectivity with their vessels, regardless of their location, ensuring optimal operational oversight and rapid response capabilities.
Karl, CEO of Hefring Marine, stated, “We’ve designed this solution to give IMAS users and marine professionals the real-time visibility and control they need to operate more safely and efficiently in today’s demanding maritime environment.”
The Hefring Marine app boasts four core feature sets:
- Real-time fleet tracking: An interactive mapping system provides live positioning data for entire fleets, offering complete situational awareness and control over vessel movements and locations.
- Intelligent alert system: Users receive instant notifications for critical events such as geofence violations, custom threshold breaches, and engine alerts, enabling immediate response to potential issues.
- Comprehensive data profiles: Detailed vessel and trip profiles provide operators with complete operational histories and key performance data, supporting informed decision-making and operational optimization.
- Device monitoring: The app tracks and monitors all connected onboard devices across each vessel, delivering a complete operational picture and ensuring all systems are functioning properly.
Hefring Marine emphasized that the app is scalable, catering to marine operations of all sizes, from small vessel operators to large commercial fleets. The company asserts that users will receive the same level of comprehensive monitoring and control capabilities whether managing a handful of boats or hundreds of vessels.
The launch of this new mobile application builds upon Hefring Marine’s existing IMAS® system, which provides real-time decision support for enhancing safety, fuel efficiency, as well as data analytics, monitoring, and reporting. The company, with its presence across various workboat sectors, continues its mission to help customers improve safety, efficiency, and data-driven performance.
About Hefring Marine
Hefring Marine, headquartered in Iceland, develops AI and sensor-driven solutions that enable real-time operational insights for vessel operators and fleet managers. Their Intelligent Marine Assistance System (IMAS®) enhances crew safety, fuel efficiency, and asset longevity by delivering smart, adaptive decision support. Serving workboat operators, government agencies, and commercial fleets, Hefring Marine helps maritime customers operate smarter, safer, and more sustainably.
Source Hefring Marine